TripAdvisor in possible legal action over fraudulent reviews An Italian business watchdog organisation that helps to protect competition is investigating TripAdvisor over allegations that the review website is failing to ensure the veracity of its reviews. Numerous companies and consumers have contacted the competition authority to complain about unfair and misleading reviews on the American-based site that damage their businesses. Naturally, TripAdvisor claims that it … Continue reading How does law deal with fraudulent reviews and what can you do?
How to deal with Yelp’s fake online reviews The Australian government has now decided that Yelp’s long-standing fake online reviews problem has gone on for too long. Their solution is to send in the Australian Competition and Consumer Commission (ACCC), which has limited legal powers to prosecute reviews that are found to be deliberately defamatory or libellous. However, the ACCC has the same problem that … Continue reading Yelp reviews causing issues for Australia? There may be a solution.
Protect yourself from Yelp and Google reviews: Enable your customers to speak for your business Publicity is a funny little game. That crazy guy who said ‘no publicity is bad publicity’ didn’t have Yelp and Google reviews to contend with, and at the end of the day, restaurateurs and other businesses that rely on customer word of mouth simply can’t afford to have fake, negative … Continue reading Protect Your Business from False Online Reviews
Cost efficient online review system … with a huge difference As a business owner, you’re probably aware of the pros and cons of online review systems. Behemoth sites like Yelp, Google, and TripAdvisor have built their business plans based on the good points, but there are a number of cons for using these sites that the media are unearthing on a daily basis. Benefits … Continue reading The Pros and Cons to Online Review Systems
Stress Test – Reasons for utilizing iTrueReview during your busy times It’s Friday or Saturday night and your restaurant is busy. Very busy. We expect that as we are finding that repeat and new customers are at an incline for those businesses maximizing their utilization of the iTrueReview platform. With more reviews, come better scrutiny of your business, enhanced customer service and more reviews … Continue reading Why Getting Reviews During Your Busy Times is Beneficial
iTrueReview Reputation Management In a fair world, you’d expect to be able to say whether or not your business appears on an international list of businesses and reviews, but when it comes to Yelp – and a number of other public review sites – you’re going to find that the world isn’t fair. For a start, you don’t have to put your business on Yelp … Continue reading How can I remove my business from Yelp?
Post positive reviews using great business practice Let’s just be clear: business owners shouldn’t post any reviews online about their own business. Not. At. All. It isn’t okay; you can think of it as cheating if you like. But if you’re a business owner who’s been baffled by how other companies get tonnes of customers to post positive reviews on Yelp, Google, TripAdvisor and other … Continue reading Posting Positive Reviews
Remove bad reviews about your business Remove bad reviews that have been posted online for your business with an easy-to-follow mantra. Here at iTrueReview, we understand that in a world filled with uncertainties, customers can be top of that list. Sometimes no matter how hard you try, sometimes you still can’t score 100% five-star reviews. Our solution is simple, and the process is relatively straightforward. … Continue reading Remove Bad Reviews About Your Business
Are bad reviews a problem? Sometimes businesses can be really stung by a bad review or two. If you don’t have many reviews up already, one negative person sounding off about bad customer service, or a substandard dish in your restaurant can hit you quite hard. It might be tempting to ditch the whole online thing altogether, particularly if other reviewers aren’t forthcoming, but here’s … Continue reading Are bad reviews a Problem?
Build a Strong Repuation There is a lot of competition out there looking to capture share. What’s make you different or unique and how can one really tell? It’s easy for me to tell people how great my business is but how believable is it? It’s always better when coming from others, especially our guests. Over the years, online review sites have really grown and … Continue reading How to Build a Strong Reputation Compliments of Your Guests